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For more than a century, GUND has been creating unique teddy bears and other soft toys recognized the world over for their quality and innovation. The leading soft toy manufacturer in the U.S., and also the oldest, GUND was founded by German immigrant Adolph Gund in Norwalk, Connecticut in 1898. GUND was one of the first companies to design and produce teddy bears in the early 1900’s.
Today, the company manufactures an extensive collection of unique characters and licensed plush toys under the GUND, GUNDbaby and GUNDKids brands. GUND is known worldwide for its top quality, soft and huggable plush designs and gift products. The American Brand Council, comprised of some the nation’s most eminent media and communication executives, has named GUND as one of the most trusted and influential brands in the United States. Award-winning GUND products appeal to all ages, from infants up, and are perfect for both play and collecting.
